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A DVD of your machine in action can be one of the best promotional materials you have. It lets your customers see exactly how it works, and they don't need to attend a demonstration or your workshop - you can post it to them. Just think - potential customers can watch your machine in action in their own living room, as many times as they want. A DVD can also take pressure off you during field days, letting it do your selling, while you are free to talk to one or two potential customers in depth.

Not only can you have your machine in action, you can also present some testimonials of satisfied customers. You can have more effect from one farmer supporting your product than if you were to talk and explain until you were blue in the face. As well as seeing your machine in action, you can also explain any benefits your machine may have, for example, savings in money over time, a more precise plant, or an increase in productivity and yield. A DVD is also a good way to explain about any extras or options you may offer. And as you have the option to do any voiceovers required, it can be a very personal type of selling, not just a mass-market blurb.

"This DVD is the best promotional tool I've ever had" - Noel Tobin, Manager Tobin Disc Drills.

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